Monday morning was spent at a lecture by Julia Urgel on Celebrities and Fashion Communication Strategies.
This was fascinating as Julia originally was politics based and worked for CNN in America and then (somehow) managed to make the transfer to working for Marie Claire and interviewing celebrities like Olivia Palermeo and the Hilton sisters - we hope we will be this lucky too!
We then spent the afternoon working on our final projects and then having a snooze in the sun in Retiro Park. Not a lot of photo opportunities came about today so unfortunately we have nothing to show you from today !
Tuesday morning we had another engaging lecture from Sandra Manresa who works for the Marketing department of Google and rides a motorbike... could she get any cooler?! This lecture covered a lot of information about online fashion retail, which is a key area for us as our Generation, is the most frequent online consumer.
Later that day we went to visit El Corte Ingles, their flagship store. This building was amazing and possibly the tallest shop we've ever seen!
We had a tour with a brief history and then were let loose on the store. However as a lot of shopping has already been done this trip not too many purchases were made... (except for Danielle, who may have a shopping problem)
So that's all we've been up to so far...
Hasta Luego
Nikki, Gillian, Kumba and Danielle
xx
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